SOCIAL MEDIA: Choosing the Right Strategy, Content, and Format for Facebook and Instagram


How to Create Posts That Attract Attention – and Generate Engagement

At the workshop, you will learn how to create content for Facebook and Instagram that does not go unnoticed, but instead builds recognition and encourages engagement. You will discover how to choose the right channels, create clear messages, and connect creativity with results.

Through practical examples, you will see how a good post is created – from idea to execution. Special emphasis will be placed on choosing the right format (photo, video, Reels, story, or text post) and on adapting content to the target audience and individual channel.

Time: 10:00 – 12:30
Location: Meeting room Monfort, Obala 10, Portorož
Workshop leader: Asja Kunaver, Head of Marketing at Forward

Participation in the workshop is FREE OF CHARGE.
Free parking is also available next to Monfort.

Applications:
You can apply until Monday, 25 May, via the following link: APPLICATION FORM

PROGRAMME: What Will You Gain from the Workshop?

✔ understanding how to choose the right channels for your business
✔ knowledge of how to create a content strategy
✔ ideas for posts that attract attention
✔ understanding the difference between photos, videos, Reels, stories, and text posts
✔ how to adapt content to your target audience
✔ how to create posts that encourage engagement
✔ a practical approach to connecting creativity with results


Organizer: PUNKT and Municipality of Piran

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