Tour operators and travel agencies - Portorož - Piran
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IstraTerra, agency for special experiences

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IstraTerra is a socially responsible local tourist agency that connects with local providers to offer unforgettable experiences showcasing the natural and cultural heritage of Istria. Committed to maintaining the highest quality standards, they provide their guests with safe, immersive experiences, allowing them to truly connect with the local environment. Their vision is to co-create a sustainable and fair tourism model with local partners, elevating the overall quality of tourism offerings in the region.

Their mission is to provide socially responsible travelers with the opportunity to immerse themselves in the authentic environment of Istria. They craft individualized tourism products filled with captivating stories, active participation, and a deep exploration of both tangible and intangible cultural and natural heritage. Through collaborative efforts, they develop and uphold stringent quality standards with local providers, fostering a close-knit community that shares deep dedication to a green, sustainable, and socially responsible Istria. They firmly believe in the need for a profound societal shift towards social responsibility. For them, Istria is not just a destination; it's their home where the essence of Istria is felt with every breath.


IstraTerra warmly welcomes inquisitive and adventurous travelers to discover the enchanting allure of Istria through its local charm, genuine hospitality, and authentic experiences. They offer a variety of experiences throughout the year, encompassing a range of experiences, from romantic getaways and cycling escapades to invigorating hiking excursions and family adventures. Each of their experiences is meticulously designed for small groups and personalized to ensure guests create unforgettable memories. At IstraTerra, they place a strong emphasis on supporting local providers and upholding socially responsible practices, ensuring that your journey through Istria not only leaves you with cherished memories but also contributes positively to the local community and environment.

Most popular trips:

IstraTerra is deeply committed to the principles of socially responsible tourism, striving to offer personalized and immersive experiences that invite guests to authentically discover the wonders of Istria. Through close collaboration with local providers, they not only set and maintain stringent quality standards but also foster a like-minded community that cherishes green, sustainable, and socially responsible practices. The agency firmly advocates for a societal transformation towards social responsibility because, for them, Istria is not just a destination—it's their beloved home, and they are passionate about co-creating its future. Their core values include a steadfast commitment to environmental and community responsibility, an unwavering dedication to authenticity, reliability, professionalism, and a flair for creativity in crafting unique tourism experiences. They uphold the virtues of honesty, ensuring transparent relationships with their employees, suppliers, and the local community. At IstraTerra, they believe in the development and growth of all stakeholders, as they continue to work together to shape the sustainable and responsible future of Istria.